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Which of the following is not a primary trait of information?


A) governance
B) type
C) timeliness
D) quantity

E) All of the above
F) B) and C)

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What is the primary problem with redundant information?


A) It is difficult to determine which values are the most current.
B) It is often inconsistent.
C) It is difficult to determine which values are the most accurate.
D) All of these are correct.

E) B) and C)
F) A) and D)

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Social media analytics analyzes text flowing across the Internet, including unstructured text from blogs and messages.

A) True
B) False

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What are rules that enforce basic and fundamental information-based constraints?


A) information integrity
B) integrity constraint
C) business-critical integrity constraint
D) relational integrity constraint

E) C) and D)
F) A) and C)

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Which of the following uses a variety of techniques to find patterns and relationships in large volumes of information that predict future behavior and guide decision making?


A) data analysis tools
B) electronic analysis tools
C) data-mining tools
D) data integrity tools

E) A) and D)
F) B) and C)

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What is information inconsistency?


A) occurs when the same data element has different values
B) occurs when a system produces incorrect, inconsistent, or duplicate data
C) refers to the overall management of the availability, usability, integrity, and security of company data
D) the practice of gathering data and ensuring that it is uniform, accurate, consistent, and complete, including such entities as customers, suppliers, products, sales, employees, and other critical entities that are commonly integrated across organizational systems

E) C) and D)
F) A) and D)

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What is web analytics?


A) analyzes text flowing across the Internet, including unstructured text from blogs and messages
B) the process of analyzing recorded calls to gather information; brings structure to customer interactions and exposes information buried in customer contact center interactions with an enterprise
C) analyzes unstructured data to find trends and patterns in words and sentences
D) analyzes unstructured data associated with websites to identify consumer behavior and website navigation

E) A) and C)
F) A) and B)

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What can present the results of large data analysis, looking for patterns and relationships that monitor changes in variables over time?


A) informing
B) infographics
C) data visualization
D) business intelligence dashboards

E) B) and C)
F) A) and C)

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How would the banking industry use business intelligence?


A) analyze popular vacation locations with current flight listings
B) understand customer credit card usage and nonpayment rates
C) compare the demographics of patients with critical illnesses
D) predict claim amounts and medical coverage costs

E) C) and D)
F) B) and D)

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The four primary traits of the value of information include levels, formats, granularities, and type.

A) True
B) False

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Which of the following is correct in reference to a database?


A) A database can support only one logical view.
B) A database can support many physical views.
C) A database can support many logical views.
D) A database can support up to 3 logical views.

E) A) and C)
F) A) and D)

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The four common characteristics of big data include variety, veracity, volume, velocity.

A) True
B) False

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What refers to the overall management of the availability, usability, integrity, and security of company data?


A) information inconsistency
B) information integrity issues
C) data governance
D) master data management

E) B) and D)
F) C) and D)

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What is data mining?


A) the common term for the representation of multidimensional information
B) a particular attribute of information
C) uses a variety of techniques to find patterns and relationships in large volumes of information and infer rules from them that predict future behavior and guide decision making
D) process of analyzing data to extract information not offered by the raw data alone

E) A) and B)
F) None of the above

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Ben works at a top accounting firm in Salt Lake City and his responsibilities include developing individual and departmental goals, and generating financial analysis across departments and the enterprise as a whole for the executive team to review.Ben's duties provide value-added to his company and would be categorized as occurring at the different information ________.


A) lists
B) formats
C) granularities
D) levels

E) A) and B)
F) A) and C)

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Prediction is a statistical process that finds the way to make a design, system, or decision as effective as possible; for example, finding the values of controllable variables that determine maximal productivity or minimal waste.

A) True
B) False

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What processes and manages algorithms across many machines in a computing environment?


A) big data
B) distributed computing
C) advanced analytics
D) data scientist

E) None of the above
F) A) and D)

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Volume includes the uncertainty of data, including biases, noise, and abnormalities.

A) True
B) False

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What is data that humans, in interaction with computers, generate?


A) structured data
B) machine-generated data
C) human-generated data
D) unstructured data

E) None of the above
F) A) and D)

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What is analysis paralysis?


A) processes and manages algorithms across many machines in a computing environment
B) focuses on forecasting future trends and producing insights using sophisticated quantitative methods, including statistics, descriptive and predictive data mining, simulation, and optimization
C) occurs when the user goes into an emotional state of over-analysis (or over-thinking) a situation so that a decision or action is never taken, in effect paralyzing the outcome
D) a business analytics specialist who uses visual tools to help people understand complex data

E) A) and B)
F) None of the above

Correct Answer

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